Sherrell Dorsey | Tech + Equity

Let's work. 
I write, speak, moderate, contribute, and lead.

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Areas of Expertise

I'm a national speaker on innovation, equity, and startup hubs beyond Silicon Valley. I bring an authentic energy to the stage, pairing my passion for storytelling with honest insights on the state of technology and its influence in our communities. I've presented at conferences, summits, and in front of corporate audiences. As part of my life's work, I challenge audiences to see themselves in the conversation of how we're creating the future through technology one community at a time. 


Below are a few of the conversations I cover for organizations, corporations, and media:

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I'll help break down the broad conversations to get granular on hiring, recruiting, and retaining diverse talent.

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How to be a bold leader in the approach of empowering diverse peoples to launch, build and grow high-impact companies.



How to leverage current local and digital assets to define place-making to foster a more diverse ecosystem of talent.

Past Appearances

Contributing tech expert for WCCB News Rising morning show

Contributing tech expert for WCCB News Rising morning show

Fireside chats with notable venture capitalists and CEOs

Fireside chats with notable venture capitalists and CEOs


  • WCCB TV, On-air tech expert (2017)
  • Fox News, Chemicals and toxins in personal care products (2013)


  • Black Mentor Podcast
  • Blacks in Technology
  • Phone Wallet Keys



  • Startup Weekend—Judge, Charlotte @JCSU
  • Elevate Women's Network—Panelist
  • Innovate Your Cool Conference—Moderator, Entrepreneurship and Equity
  • SXSW—Master of Cerememonies, HBCU@SXSW
  • State of the Black Tech Ecosystem, Black Tech Mecca—Master of Ceremonies, Google Chicago


  • SXSW—Press for The Root
  • Charlotte Chamber of Commerce—Moderator for IoT discussion
  • Village Capital Velocity Tour—Press, moderator


  • Greater Foundation, Panelist on Social Entrepreneurship

Press Mentions


this entrepreneur is celebrating diversity in charlotte's tech scene

Sherrell Dorsey was tired of boring and segregated tech events in Charlotte, she says. The founder of ThePLUG, a newsletter that aggregates stories on diverse tech leaders, wanted to mix things up. She was brainstorming ways she could make a difference, leveraging ThePLUG’s mission.

Read the entire article at Biz Journals

Tech Innovator of the week: Sherrell dorsey, Founder of 'The Plug'

Sherell Dorsey has always had a passion for technology. However, when reading tech news, something bothered her. “Most of the tech reporting is centralized around a couple of people,” she says, listing the usual suspects; Mark Zuckerberg, Elon Musk, Tim Cook, and so on.

Read the entire article at Black Enterprise

'It's Time for us to...Start Owning Our Identity': The State of Blacks In Chicago Tech

Data about blacks and venture capital is outdated, said Sherrell Dorsey, founder of ThePlug tech newsletter. Most discussions about the topic quote a 2010 CB Insights report that put the portion of black founders with venture capital backing at less than 1 percent, she said.

Read the entire article at Chicago Tribune

Why diversity in tech is necessary for sustained innovation in america

Sherrell Dorsey, a social impact technology writer, noted that “we have to look at people and hustlers of all kinds.”

“When they come up with brilliant ideas, where is the money and resources to help make sure they get them off the ground?” she said.

Read the entire article at Geekwire


Professional Bio

Sherrell Dorsey is a noted technology journalist and social entrepreneur. She is founder of daily tech newsletter, ThePLUG, where she leads content strategy, business partnerships, and growth of the only newsletter dedicated to highlighting the significant voices of black founders and business leaders in the news.

With features in Fast Company, The Atlantic’s City Lab, The Root, Next City, and many others, Sherrell has covered high-profile founders, investors, and business trends at the intersection of sustainability, innovation, and equity. Sherrell has been a featured speaker and moderator, hosting panels and fireside chats with Steve Case, founder of AOL; Virginia Governor, Terry McAuliffe; Daymond John, ABCs SharkTank; and Ben Jealous of Kapor Capital.

Her experience in tech includes internships at Microsoft, serving as a marketing manager at Uber, and on a contract project with Google Fiber. She also serves as WCCB TV’s tech expert and hosts an inclusive quarterly technology event series called #BLKTECHCLT.

Sherrell is currently pursuing a Master of Science degree in Data Journalism at Columbia University in New York City.


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